With more than a third of the UK population expected to be over fifty-five by
2025, the number of female entrepreneurs starting and growing ventures at fifty
The more knowledge we have about their motivations and needs, the more likely
we are to be able to offer the right encouragement and support. We still do not
have a complete understanding of these issues. This exploratory study seeks to
fill the gap and find out more about women who start ventures at fifty or
In this study, the following questions are addressed:
- What motivates female entrepreneurs to start a business at the age of fifty
- What resources are available to them and what help do they require?
- Do their situations, needs and resources differ from those of women
entrepreneurs who are younger?
The full paper is now available for you to download below, let us know what you
think in the comments box.