Companies' early-stage research and development efforts are extremely uncertain
and research has often argued that companies should form one
technology-development alliance at a time to see if a new technology may have
potential. The drawback of such a sequential approach is that companies are
left empty-handed in case that one alliance does not produce any results. The
portfolio perspective as proposed in this research instead argues that in the
face of severe uncertainty, companies should engage in multiple simultaneous
alliances in order to distinguish quickly between technological dead-ends and
promising new technologies. Based on the information efficiently gained through
such a parallel approach, companies then subsequently bring to market only
those technologies deemed promising.
Results of comprehensive econometric analyses of a large sample of companies
active in the U.S. information and communication technology industry during
1975-1999 strongly underline the value of such a portfolio perspective. The
research supports the nascent shift in emphasis from optimising the learning
potential of individual alliances to that of a company's entire portfolio of
technology-development alliances. As such, it has fundamental practical
importance because it shows that, under certain circumstances, companies can
benefit from taking a portfolio approach to their technology-development
alliances.
The full article is now available for you to read at the link below. What do
you think? Let us know in the comments box.