Acquiring Political Intelligence

In business, analytical intelligence is highly valued and emotional intelligence is appreciated more and more, but political intelligence is often overlooked. Cass Business School Professors Andre Spicer and Peter Fleming discuss what this particular skill involves, and how it helps people excel in business.

Updated: 05/06/2014
Comments:
Views: 994

The Share Economy - how companies are misreading the market

Author(s):

Fleura Bardhi

 et al.

Research at Cass has found that 'Share Economy' businesses such as Zipcar may appeal more to the pragmatism of consumers, and less to their ethics.

Updated: 15/05/2014
Comments:
Views: 880

Intelligent solutions for the Risk Management challenges facing UK pension schemes

Chris Wagstaff, Client Director Executive Education and Cass Visiting Fellow, presented his paper "Intelligent solutions for the risk management challenges facing UK pension schemes: a case study", at the 13th annual and internationally renowned Fund Manager Selection Conference.

Updated: 06/05/2014
Comments:
Views: 1,103

Persistent noise, investors’ expectations, and market meltdowns

Author(s):

Giovanni Cespa

 et al.
Industry:
Banking

What can trigger a meltdown in financial markets? This article posits that expectations dynamics in the presence of persistent market noise can play a part.

Updated: 06/05/2014
Comments:
Views: 555

Are Cash Flow Forecasts issued with Earnings Estimates when Earnings Quality is low?

Author(s):

Pawel Bilinski

Topic:
Finance
Industry:
Banking

This study examines the recent trend of analysts issuing cash flow forecasts to complement their earnings estimates.

Updated: 13/02/2014
Comments:
Views: 1,374

A non-parametric visual test of mixed hazard models

Mortality models are increasingly used to answer a number of pension related questions. This executive summary describes the development of a visualisation technique useful for the individual assessment of the quality of a mortality model.

Updated: 03/01/2014
Comments:
Views: 1,318

The Importance of Reciprocal Spillover Effects for the Valuation of Bestseller Brands

Category extensions occur when a firm holding the rights to a well-known brand uses or licences that brand for use in a different product category. Measuring the value of category extensions is of key importance when granting licences to other firms. This study offers guidance to managers of entertainment products on how to value such rights, while acknowledging the important roles of 'reciprocal spillover effects'.

Updated: 15/11/2013
Comments:
Views: 1,536

Retail Brand Extensions - strategic thinking

Brand extensions are now a commonplace growth strategy for many companies. This article proposes and explains a new taxonomy for retailers to conduct brand extensions, based on a detailed examination of over one hundred retail brand extension cases.

Updated: 30/08/2014
Comments: 20
Views: 6,341

Marketing's Lost Role - reclaiming revenue management

Author(s):

Vincent Mitchell

 et al.

Marketing has largely ceded control of demand management and revenue analysis to departments with less knowledge of customers and markets. This research outlines causes for poor revenue analysis, and how marketers might reclaim control of this important aspect of business.

Updated: 20/06/2013
Comments:
Views: 1,593