Articles in "Communications and High Tech"

Strategies and Tactics of Chinese Contract Manufacturers and Western OEMs (2001-2011)

Author(s):

ManMohan Sodhi

 et al.

As policy makers seek to draw lessons from the growth of Chinese manufacturing, we need to better understand the evolving strategies adopted by Chinese manufacturers since the economic reforms of the 1980s. Focusing on the apparel and electronics sectors, we look at how Chinese manufacturers sought to move to higher value-adding parts of the supply chain in different ways during the period 2001-2011 and how their western OEMs (original equipment manufacturers) responded. As a first step towards understanding the co-evolving strategies and tactics of Chinese contract manufacturers and western OEMs, we use a simple game-theoretic framework of contract manufacturer and OEM strategies to look at the actual tactics many Chinese contract manufacturers adopted.

Updated: 13/11/2012
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Views: 2,531

Is there a 'Twitter effect' on product adoption?

Microblogging word of mouth (MWOM) through Twitter and similar services constitutes a new type of word-of-mouth communication that combines the real-time and personal influence of traditional (offline) word of mouth with electronic word of mouth's ability to reach large audiences.

This study develops a conceptual model of the impact of MWOM on early product adoption, including possible moderating forces, and tests it in the context of the motion picture industry.

Updated: 06/02/2013
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Views: 3,855

Strategy process in the creative industries

Joseph Lampel, is Professor of Strategy at, and one of the "leading stars" of, Cass Business School. Senior Lecturer in Information and Knowledge Management. This is a video Q and A with Professor Joe Lampel conducted by Dr Ajay Bhalla. Both are Cass Experts. Included is the transcript and a summary of the key points.

Updated: 20/02/2012
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Views: 11,420

Why poor nurse rostering frustrates Government initiatives to reduce spending on temporary staff and facilitate flexible working practices

The production of rosters, while maintaining the correct level of staff coverage, is a highly complex task and is not amenable to solution by manual methods. It's imperative not to break any employment laws or force staff to continually work undesirable shifts, such as a 7 nights in a row, or late shifts followed by an early the next day.

Updated: 22/09/2011
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Views: 3,905

Nurture or nature? the growth paradox of research-based spin-offs

This study explores the effect of institutional origin ('nurture') and economic context ('nature') on the financial resource endowment and subsequent early employment growth of research-based spin-offs (RBSOs).

Updated: 06/03/2012
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Views: 4,207

Timing in business model and product market strategy tradeoffs: performance implications

I examine the contingent effects of business model design and product market strategy in Technology-Based Firms and their dual antithetical performance implications.

Updated: 22/09/2011
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Views: 3,914

Hybrid organizational mechanisms in internally and externally organized R&D teams

The paper compares and contrasts firms organizing R&D teams internally with those organizing R&D externally as they undertake new product innovation in fast moving technological contexts.

Updated: 22/09/2011
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Views: 3,870

Do industry clusters work?

Government policy in the UK and in many other countries has been heavily influenced in recent years by the idea of 'regional clustering' as a motor for economic development. The belief is that a concentration of firms, resources and infrastructure in an industry has benefits for firms and for the region as a whole, especially in innovation.

Updated: 02/11/2011
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Views: 4,685

Cass talks: the role of social media in social change

Clive Holtham, Professor of Information Management and Director, Cass Learning Laboratory, discusses the role of social media in social change in this week's Cass Talks.

Updated: 22/09/2011
Comments:
Views: 3,450