‘To study or not to study marketing? That is the question.’

Love or hate it, virtually everyone is touched by and involved in marketing in some way. This paper takes a balanced look at the evidence for and against the subject to help answer the question "Why do people study Marketing?"

Updated: 14/04/2015
Comments:
Views: 2,420

Self-promotion or bragging? How emotional responses to self-promotion are misjudged.

When does self-promotion go too far? This research looks at how those with a tendency to over-promote themselves, their strengths and accomplishments, may actually be achieving the opposite to their desired effect among their audience.

Updated: 23/03/2015
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Views: 2,226

Why we buy. Shopping and the Purchasing Environment.

In this online lecture Professor Vincent-Wayne Mitchell, Professor of Consumer Marketing at Cass Business School, discusses the blurring of the retail marketplace where, as we see with Amazon opening a physical store, the online and offline have merged.

Updated: 10/03/2015
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Views: 2,307

Strategic Distortions in Analyst Target Prices in the Presence of Short-term Institutional Investors

This study identifies a new source of conflicts of interest in analyst research that originates from the ownership composition of a stock

Updated: 24/03/2015
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Views: 3,548

Financial Market Indices: Facilitating Innovation, Monitoring Markets

This paper explains how and why investors use financial market indices and, in so doing, tells the story of this investment revolution. In particular it explains how, via the products created by asset managers, investors benefit from the very competitive index industry which produces a wide range of indices for asset classes with different compositions.

Updated: 24/03/2015
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Views: 1,966

Hot Money - the importance of bank credit flows to emerging markets during the globalisation era

Author(s):

Ana-Maria Fuertes

 et al.
Topic:
Finance
Industry:
Banking

An empirical investigation of the relative importance of hot money in bank credit and portfolio flows from the US to 18 emerging markets over the period 1988-2012.

Updated: 03/03/2015
Comments:
Views: 2,387

The secret to job satisfaction? Work for a competent boss.

Author(s):

Benjamin Artz

 et al.

This research, conducted by academics from Warwick University, the University of Wisconsin and Cass Business School, documents formal evidence finding that the technical competence of a boss is the single strongest predictor of an employee's well-being.

Updated: 09/04/2015
Comments:
Views: 2,035

DC reinvented – addressing the challenges that lie ahead

With revolution replacing evolution in UK DC pensions, Chris Wagstaff, Senior Visiting Fellow, considers the challenges that lie ahead for the world's fastest growing DC market and what the key ingredients are for engineering good DC member outcomes to and through retirement.

Updated: 04/03/2015
Comments:
Views: 1,648

Parents versus Peers - how these groups influence the Internet Ethical Attitudes of Generation Y

Who most influences the online ethics of the world's first web generation - Generation Y? This research looks at the respective influences of parents and peers.

Updated: 03/03/2015
Comments:
Views: 5,694