Improving the perception of marketing amongst Professional Service Firms

The discipline of Marketing is still regarded with scepticism in many Professional Service Firms, although there is evidence of its ever increasing importance to them. This article looks at why marketing has a poor reputation within the sector, discusses the challenges marketers face when working within partnership organisations, and explores the positive approach adopted by law firm Mishcon de Reya

Updated: 17/09/2015
Comments:
Views: 2,230

What do stock markets tell us about exchange rates?

Author(s):

Gino Cenedese

 et al.
Topic:
Finance

International investors can make significant returns from betting in movements on national stock markets. Recent research by academics at the Cass Business School, the Bank of England and City University Hong Kong shows that average returns of up to 12% per annum are available to those allocating assets across international stock markets.

Updated: 16/09/2015
Comments:
Views: 2,306

What characterises leading companies within Business Excellence Models?

This research looks at what makes a leading company within the European Foundation for Quality Management (EFQM) Excellence Model, focusing on those organisations that have been "Recognised for Excellence" status in Spain.

Updated: 10/09/2015
Comments:
Views: 1,961

The Relative Performance of UK Banks and Building Societies post-financial crisis

Author(s):

Barbara Casu

Topic:
Finance
Industry:
Banking

This report examines the performance of UK building societies since the end of the demutualisation process in 2000 It considers the relative strengths and weaknesses of the building society sector at a time when public confidence in the financial system, still shaken by the Global Financial Crisis, is low

Updated: 10/09/2015
Comments:
Views: 2,477

Helping, not hindering productivity - Workplace union representation in the British public sector

New research suggests that reforms set out in the UK's Trade Union Bill 2015-16 will prove counterproductive to the government's aspirations for improved business productivity

Updated: 14/08/2015
Comments:
Views: 2,326

When it comes to hedge fund performance, does size matter?

Author(s):

Andrew Clare

 et al.
Topic:
Finance

The Hedge Fund industry has grown enormously since the early 1990s, but it has been questioned whether significant growth in assets under management leads to a drop in fund performance. In the most comprehensive study of its type, Cass Business School's Centre for Asset Management Research tested this hypothesis.

Updated: 30/07/2015
Comments:
Views: 2,425

How important are small words in big food scare communications?

We've all seen food crises such as BSE and the horsemeat scandal reported in the news. This study explores how consumers perceive risk and adjust their behaviour accordingly in response to a variety of media messages about such scares.

Updated: 30/07/2015
Comments:
Views: 1,495

Professional Service Firms come out of the shadows

Author(s):

Laura Empson

 et al.

The Professional Service Firms sector has emerged as one of the most rapidly growing and profitable within the global economy. A new publication brings together leading scholars in the field to examine and elucidate this sector's ever-increasing significance.

Updated: 14/08/2015
Comments:
Views: 2,238

Quality Management, Job-related Contentment and Performance: an empirical analysis of British workplaces

Author(s):

Lilian M. de Menezes

 et al.

This study adds economy-wide evidence to an ongoing debate on the relationship between operations and human resource management practices that underlie quality management and performance.

Updated: 20/07/2015
Comments:
Views: 2,909