The Intelligent Exploiter

Clive Holtham, Professor of Information Management at Cass Business School, is the man behind the recent publication of the Intelligent Exploiter framework. We asked him about the framework, and the opportunities it provides in the world of IT. Professor Clive Holtham is interviewed by Dr Martin Rich. Both are Cass Experts. Included is the transcript and a summary of the key points.

Updated: 26/12/2014
Comments: 12
Views: 42,012

Retail Brand Extensions - strategic thinking

Brand extensions are now a commonplace growth strategy for many companies. This article proposes and explains a new taxonomy for retailers to conduct brand extensions, based on a detailed examination of over one hundred retail brand extension cases.

Updated: 13/08/2013
Comments:
Views: 41,386

Accounting valuation and the credit crisis

Alistair Milne and Perry Mehrling, together with Laurence Kotlikoff of Boston University, propose using government credit insurance guarantees to combat the credit crisis. Their idea is to use these guarantees to put a floor under the prices of the better quality tranches of structured credit securities, hence restoring liquidity to credit markets and arresting the global credit contraction.

Updated: 21/10/2011
Comments:
Views: 30,371

Lender of last resort

Author(s):

Geoffrey Wood

Topic:
Finance
Industry:
Banking

Geoffrey Wood, Professor of Economics at Cass Business School, has written very widely on the subject of lender of last resort and its role in the ubiquitous global financial crisis. This is a video Q and A with Geoffrey Wood conducted by Alistair Milne. Both are Cass Experts. Included is the transcript and a summary of the key points.

Updated: 26/09/2011
Comments:
Views: 29,591

The challenges facing management in a rapidly changing business environment

Technology and societal changes are dramatically changig the business environment. This article argues the case for organisations to rely less on outdated hierarchical management practice, and embrace the need for adaptability and innovation.

Updated: 09/02/2017
Comments:
Views: 29,006

Confused about your brand? You might not be but your consumers certainly are...

Consumer confusion is a strange phenomenon within the business world, and Vincent-Wayne Mitchell, Professor of Consumer Marketing at Cass Business School, is the "absolute authority" on the subject. This is a video Q and A with Vincent Mitchell conducted by Caroline Wiertz. Both are Cass Experts. Included is the transcript and a summary of the key points.

Updated: 21/10/2011
Comments:
Views: 27,941

Optimal capital allocation principles

This paper develops a unifying framework for allocating the aggregate capital of a financial firm to its business units.

Updated: 06/03/2012
Comments:
Views: 27,058

Do UK retail investors buy at the top and sell at the bottom?

Author(s):

Andrew Clare

 et al.
Industry:
Banking

In this paper we examine market level data on the net investment into broad categories of UK mutual funds (known as unit trusts) collated by the Investment Management Association (IMA).

Updated: 24/10/2011
Comments:
Views: 26,801

Can the online gambling industry continue to grow profits whilst protecting players?

Author(s):

Simo Dragicevic

 et al.

The corporate social responsibility (CSR) or sustainability debate has particular relevance to the gambling industry given the shift towards focusing on encouraging wellbeing in society. Governments and regulators are also becoming increasingly focused on the online industry to ensure gambling offerings uphold socially responsible standards that protect players.

Updated: 02/04/2012
Comments:
Views: 25,723