Centenary Professor of Strategy, Faculty of Management
Charles Baden-Fuller is the Centenary Professor of Strategy and leader of
the Strategy Group at Cass, ranked Global Top Ten by the Financial Times MSc
survey of 2009. He is internationally known for his strategy research. Most
famous for his work on the rejuvenation of mature firms through his work with
CEO's, his academic articles and his (coauthored) Harvard Business Press
'Rejuvenating the Mature Business'. He currently works on Financial and
Organisational Innovation in High Technology firms (EPSRC supported) and on
Organisational Innovation and Risk in Hedge Funds (EU Supported).